Nick Gerner gave an enthusiastic presentation, Tuesday night at SEMNE in Providence RI, about the underpinnings of search technology and SEOMoz’s new LinkScape tool. Here is a simple example to illustrate a fundamental point: 1) Search Engineers – they create the search algorithms 2) Search Algorithms – are constructed to provide the searcher with relevant
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eBusiness Symposium 2008 Presentation
Friday, October 3rd, I offered this presentation to an audience of over 100 eager business owners. I am very grateful for the positive response and appreciation that was generously shared. The slides walk through a process for developing a new website and concludes with a revealing design revision series. Your small biz website: Light the
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New JBS Partners Business Cards are Awesome
What do you see in the icon? Think about it before reading on and please offer your thoughts in the comments below. There are at least six answers that have been mentioned and a handful of representations are intentional. A spider web Partners – the people shoulder to shoulder in a circle Navigation wheel of
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A Peek at The Inbound Marketing Summit
The inaugural Inbound Marketing Summit 2008 provided two outstanding keynote presentations and three tracks of seminars throughout the day in Cambridge. I was thrilled to be invited as a guest, finding myself tagged as a member of the media. I felt a little bit anxious with feelings of obligation, but an honest reflection of the
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Is Twitter for the Birds? A Tweet Tweet Tutorial
I surely thought Twitter was for the birds after creating my Twitter account back in early 2007. As an entrepreneur, I find that time and resources need to be well targeted and purposeful. I could see no purpose as I stared at the blank screen. This was not a resource for me. Today, I can
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How Your Twitter Profile Can Attract Followers
Stop scaring off Twitter followers and invite them to follow you with a well thought out Twitter profile. Generally when you follow someone on Twitter they will either follow you automatically or investigate you and then decide. Let’s look at some ways to configure your profile to encourage people to follow you, rather than scaring
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Web Innovators Group meeting in Cambridge
Tuesday was the 18th Web Innovators Group meeting. The Scene A free meeting of over 600 people. The event is sponsored by the Venture Capital firm Venrock. There are a lot of VC’s on the floor as well as folks in every related Internet line of business you can think of. Most attendees are in
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Lunch with the High Rankings dynamic duo and guests
I gratefully accepted an open invitation for lunch from the folks at High Rankings. Why? They know SEO really well I like their style My schedule was open Travel distance is not an issue I might learn something Curious who they hoped would attend Needed to find out what this is all about Who was
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How Many File Downloads is Google Analytics Tracking For You?
Google Analytics provides valuable information about your visitor traffic and what visitors find interesting on your website or blog pages. However, it does not track file downloads by default. What if you have eight downloadable files and you want to know which of the eight is downloaded the most? The easy option is to use
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Search Marketing Standard Discount Code
Search Marketing Standard magazine is arriving in my mail box. If you are interested in SEO you can subscribe now at a 15% discount. Enter this coupon code at checkout: “FRIEND15“. What will you find inside Search Marketing Standard? My latest issue includes articles on: Google, Social Media, Linking, Analytics, WordPress optimization, AdWords, Flash, Social
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