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When the President Doesn’t Like Google Custom Search Results

The President of the company contacted the Directory of Marketing with a disturbing observation. Promoting Your Competitors He reported that when searching the company web site the search results page was showing ads for their biggest competitors. Kalido, a data management software company in Waltham, MA had implemented Google Custom Search for their onsite search
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The Robots of Engadget Live in Boston

Despite a waiting line stretching to the end of the block 30 minutes after opening, enjoying the Engadget Live Boston event wasn’t delayed significantly because the lined moved along quickly. Inside at the Royale were about 17 presenters ranging from “really cool”, to “why would anyone use that”? There was one item that I may actually purchase, it
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How BuddyPress Evolved in 2011

How BuddyPress evolved in 2011 While pretty much everyone who spends time on the web knows about WordPress, not many people I talk to have heard about its community-oriented companion: BuddyPress. For those of you who’ve never heard of such a thing, here’s a rundown of what BuddyPress is about: BuddyPress is a plugin that
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Screen Shots for Setting up Outlook 2007 Email on cPanel Hosting

Ready to set up Outlook 2007 email to connect with your mail server? Here is what you will need to have in hand; A display name for the email recipient ( Jim Spencer ) Email address ( jim@jbspartners.com ) Email password Domain name ( jbspartners.com ) Incoming mail server (mail.jbspartners.com) – if you host with
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Empire Avenue for Content Promotion

I wrote a post on Slide Presentation Tips for Conference Speakers. Promoting quality content effectively is all about leveraging influence. Using a network is an effective method. Empire Avenue for Content Promotion I joined Empire Avenue back in April and have enjoyed many benefits, including an entirely new network of positive and motivated people. I am
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